Optimize Keywords in Anchor Text

• Anchor text is the visible text of a hyperlink - The HTML code for which is-

• <a href=“Link”>Keyword</a> 

                                                         or 

• <a href="http://www.example.com">Example Anchor Text</a>

• <a href=“http://allhotnewz.blogspot.com/”>Hot Gossip</a>

Here Hot Gossip is the anchor text for this hyperlink