Search Engine Friendly Domain Selection Process

Try to use your main keyword in the domain name. If the goal is to sell baseball cards in the San Francisco Bay area, try something to the effect of BayAreaBaseballCards.com Be sure to prepare for brand recognition. In all businesses, effective branding is essential; choose a name that is precise and exciting and that will also leave a memorable thought in your customers mind. Avoid using unwanted characters. Underscores, hyphens, dashes and other special characters deduct from your SEO score. Forget using numbers. Numbers are treated like special characters, search engines don't like them - http://www.debtconsolidation247.co.uk/ Although difficult, try obtaining a short name. Choose a credible name. In link building efforts, you'll want to have an attractive name so your link affiliates will be proud have it on their sites Go with a .com extension. It seems as though the search spiders favor .com over all other options. The only exception to the rule is if you're eligible for a .org, .edu or .gov extension. Buy the additional .net, .biz extensions for the sole purpose of linking back to your .com site. It fights off potential site copiers and also assists in building inbound links. Register your domain for over three years at a time. The engines prefer longer registrations as they believe the site will be around for a long period of time.